Berkeley Blvd., LLC ("Bleacher Notes," "we," "us," or "our") operates the Bleacher Notes mobile application, the website at bleachernotes.com, and related services (collectively, the "Services"). This Privacy Policy describes how we collect, use, share, and protect information when you use the Services. By accessing or using the Services, you agree to this Privacy Policy. If you do not agree, please do not use the Services.
This Privacy Policy is incorporated into and forms part of our Terms of Service. Capitalized terms not defined here have the meaning given in the Terms of Service.
Bleacher Notes Services, Teams and Users
Bleacher Notes is a voice-first scorekeeping application for youth baseball and softball. Parents, coaches, and other authorized adults narrate plays at games; the Services convert that narration into scoring data, statistics, and reports that are shared with the team. A paid "Coach" subscription unlocks additional analytics features such as matchup intelligence, fatigue indicators, and lineup suggestions.
The Services recognize the following types of users:
- Registered User – an adult (age 13 or older, and of legal age to form a binding contract in their jurisdiction) who has created an account.
- Coach / Team Admin – a Registered User who manages a Team, including its roster, coaching staff, parent invitations, and (optionally) a Coach subscription.
- Parent / Guest User – a Registered User who is invited by a Coach to a Team in order to view games, follow a player, or assist with scoring.
- Player – a youth athlete listed on a Team roster. Players do not have their own accounts and do not log in to the Services. Information about Players is provided by Coaches and Parents.
- Visitor – an unauthenticated person who views the public-facing portions of bleachernotes.com.
Bleacher Notes is designed so that information about Players is entered, controlled, and shared by the adults who supervise them. We rely on Coaches and Parents to confirm that they have the authority to provide Player information and to share it within their Team.
How We Collect Information
We collect information in three ways:
- Directly from you when you create an account, set up a Team, enter a roster, invite Parents, record game audio, type scoring corrections, subscribe to a paid plan, contact support, or otherwise interact with the Services.
- Automatically when you use the Services, including device, log, and usage information collected through our app, our website, and our service providers.
- From third parties, including identity providers you use to sign in (such as Apple or Google), payment platforms (Apple App Store, Google Play, and any future payment processors), email delivery providers, and other services described below.
Categories of Information We Collect
3.1 Information you provide directly
- Account information: name, email address, phone number (if you choose to add one), password (stored only as a salted hash), profile picture, role (coach or parent), and authentication identifiers from third-party identity providers (e.g., Apple ID, Google ID).
- Team and roster information: team name, season, league name, jersey numbers, player first and last names, player dates of birth or age (optional, used to suggest age-appropriate rules), batting/throwing hand, position eligibility, and the parent-to-player relationships you set up.
- Game and scoring information: lineups, at-bats, pitches, plays, in-game notes, game scores, and any corrections you enter.
- Voice narration audio: when you press record during a game, we capture audio so that it can be transcribed and converted into scoring data. See Section 3.4 below for how voice data is handled.
- Subscription and payment information: when you subscribe to a paid plan, the applicable app store (Apple App Store or Google Play) processes your payment. We do not receive or store your full payment card number. We receive a tokenized subscription identifier, the subscription tier, status, renewal date, and country.
- Communications: the contents of emails, support tickets, in-app feedback, and other messages you send us.
- Invitations: if you invite another adult to your Team (typically a Parent or a co-Coach), we receive the email address and any name or note you provide for that person. You represent that you have the authority to share that person's email address with us for this purpose.
- GameChanger or other third-party import: if you use our optional GameChanger CSV import to bring an existing roster into Bleacher Notes, we receive whatever information you choose to include in that file. We treat that data as if you had entered it directly.
3.2 Information collected automatically
- Device and app information: operating system, OS version, device model, app version, language and locale, time zone, crash logs, and similar technical information.
- Usage information: features accessed, screens viewed, timestamps, in-app actions, error events, and similar diagnostic data.
- Identifiers: Firebase installation IDs, push notification tokens (if you opt in to push), and a randomly generated device identifier we use to debug crashes.
- Network information: IP address (collected by our infrastructure providers and used primarily for security, abuse prevention, and approximate geolocation at the country level).
- Cookies and similar technologies (web only): our marketing website at bleachernotes.com is a static site that sets no cookies and uses no analytics or tracking technologies. The mobile app does not use browser cookies.
We do not currently use third-party analytics SDKs that profile users across other apps or websites. If that changes, we will update this Policy and provide an in-app or in-product notice.
3.3 Information from third parties
- Identity providers (Apple, Google) share with us the information you authorize them to share when you sign in — typically a stable user identifier, name, and email address (which may be a relay address you control).
- App stores (Apple App Store, Google Play) share subscription status, transaction identifiers, and a country code so that we can grant access to the right tier.
- Email delivery provider (Resend) processes outbound transactional email (invitations, password resets, receipts) and provides us with delivery, bounce, and complaint signals so we can confirm that messages were received.
- Voice and AI providers (described in Section 3.4 below) return transcripts and structured scoring data to us based on the audio we send them.
3.4 Voice narration and AI processing
Voice narration is at the center of how Bleacher Notes works. We want you to understand exactly what happens to it.
When you press the record button in the app:
- The Bleacher Notes app records short audio clips on your device.
- Each clip is transmitted over a secure connection to OpenAI's speech-to-text service, operated by OpenAI, L.L.C. ("OpenAI"), which returns a text transcript. We use the Realtime API for live transcription and Whisper as a batch fallback.
- The transcript is sent to Anthropic's Claude model, operated by Anthropic, PBC ("Anthropic"), to convert the transcript into a structured play description that the scoring engine can use.
- The transcript, the structured play, and a reference to the audio clip are stored in your Team's records so that the play can be audited or corrected later.
OpenAI and Anthropic act as our service providers / sub-processors under contractual terms designed to prohibit them from using the audio, transcripts, or generated outputs to train their general-purpose models. We retain audio clips and transcripts for a limited period to support correction, dispute resolution, and quality assurance, and then delete them on the schedule described in Section 12.
You can stop recording at any time, and you can ask us to delete a specific recording by contacting us at hello@bleachernotes.com. Coaches and Parents are responsible for letting other adults at the game know that voice scoring is in use.
3.5 Biometric identifiers and voice data
Because Bleacher Notes is voice-first, we want to be specific about how we treat voice recordings under biometric privacy laws such as the Illinois Biometric Information Privacy Act ("BIPA," 740 ILCS 14), the Texas Capture or Use of Biometric Identifier Act ("CUBI"), Washington's biometric privacy law (RCW 19.375), and similar laws that may apply.
- What we do with voice. We capture short audio clips of game narration and convert them to text as described in Section 3.4. We use the audio solely to produce a transcript and the structured scoring data derived from it.
- What we do not do. We do not create, extract, or store a "voiceprint," voice template, faceprint, or other biometric template; we do not use voice to identify, authenticate, or recognize any individual; and we do not perform any scan of voice or facial geometry. Audio is treated as a recording to be transcribed, not as a biometric identifier used to recognize who is speaking.
- Others who may be captured. Voice narration may incidentally capture the voices of other people near the person recording (other adults, players, or spectators). The person who records is responsible, under the Terms of Service, for obtaining any consent required to record at that location.
- Consent, retention, and destruction. To the extent any voice recording is deemed a "biometric identifier" or "biometric information" under applicable law: (i) we collect and process it only for the scorekeeping purposes described in this Policy and with the consent obtained through your use of the Services; (ii) we do not sell, lease, trade, or otherwise profit from it; (iii) we protect it using the safeguards in Section 12; and (iv) we retain it only for the limited period described in Section 12 and then permanently delete it.
3.6 Anonymized and aggregated information
We may create de-identified or aggregated information that no longer identifies any individual (for example, "the average game has 14 at-bats"). De-identified and aggregated information is not subject to this Privacy Policy and we may use and share it for any lawful purpose, including improving and promoting the Services.
Children's Information (COPPA)
Bleacher Notes is intended for use by adults. The Services are not directed to children under 13, and Players do not create accounts, log in, or interact directly with the Services.
That said, the Services exist to record information about youth athletes, many of whom are under 13. The U.S. Children's Online Privacy Protection Act ("COPPA") and similar state laws govern how we handle that information. Our approach is the following:
- Coaches and Parents act as the adult of record. When a Coach adds a Player to a roster, the Coach represents and warrants that they have obtained the parent's or guardian's verifiable consent (or are themselves the parent/guardian) to enter that Player's information into the Services for the purpose of scorekeeping and team communication. When a Parent confirms their relationship to a Player, that confirmation operates as the parent's consent under COPPA for the categories of Player information described in Section 3.1.
- Limited Player data. We collect only the Player information that is reasonably necessary to operate a scorekeeping app: the Player's first and last name, jersey number, batting/throwing hand, position, optional age or date of birth, and game-related performance data (at-bats, pitches, plays, statistics).
- No Player photos, video, contact info, or precise location. Unlike some sports platforms, we do not collect photographs or video of Players, facial-geometry or other biometric data about Players, Player contact information, Player home or school addresses, or precise device geolocation. Player records are limited to the fields described above and in Section 3.1.
- Voice narration about Players. When voice narration is processed as described in Section 3.4, it may include a Player's first name or nickname. We do not require last names, addresses, school names, or other directly identifying information in narration.
- No behavioral advertising to Players. We do not show ads in the app, and we do not use any Player information for behavioral advertising. We do not knowingly sell or "share" (as defined under state privacy laws) any Player information.
- Player accounts. Players do not have accounts. If we learn that a Player has created an account by misrepresenting their age, we will close the account and delete the associated information.
Parental rights regarding a Player. If you are a parent or legal guardian and you would like to (i) review the Player information we have collected about your child, (ii) request that we update or correct it, (iii) request that we delete it, or (iv) refuse to permit any further collection or use, please contact us at hello@bleachernotes.com or 414-308-3307. We will verify your identity and relationship to the Player before acting on your request, and we will direct the Coach or Team Admin who entered the Player to remove the Player from the roster if appropriate.
How We Use Personal Information
We use personal information to:
- create, maintain, and secure your account;
- operate the Services, including capturing voice narration, generating transcripts and structured plays, computing statistics, and producing in-game reports;
- manage Teams, rosters, invitations, lineups, and communications between Coaches and Parents on a Team;
- process subscriptions and refunds, and provide receipts;
- send service-related communications (account verifications, invitations, security alerts, billing notices, and changes to these policies);
- send optional product communications (announcements, tips, and survey requests) — only if you have not opted out;
- respond to support requests and other inquiries;
- monitor, debug, secure, and improve the Services, including by training internal models on de-identified or aggregated data;
- detect, prevent, and respond to fraud, abuse, illegal activity, and security incidents;
- comply with applicable laws, regulations, and lawful requests, and to enforce our Terms of Service and other agreements.
We do not sell personal information for money. We do not use personal information to deliver behavioral or interest-based advertising on or off the Services.
Your Privacy Choices
You can exercise the following choices:
- Account profile. Update your name, email, role, and other profile fields in the app or by contacting us.
- Roster information. Coaches can edit or remove Player and Parent entries in the roster screen. Parents can request changes by contacting their Coach or Bleacher Notes.
- Voice recordings. You can stop recording at any time during a game and can request deletion of a specific recording by contacting us.
- Push notifications. Adjust permissions in your device settings or in the app.
- Email communications. Transactional emails (invitations, security, receipts, policy updates) are necessary to operate the Services and cannot be turned off while you have an active account. Promotional emails always include an unsubscribe link.
- SMS / text messages. If we offer text messaging in the future, opt-out instructions will be provided in each message and described in this Policy.
- Account deletion. You can request deletion of your account and associated personal information at any time by emailing hello@bleachernotes.com. See Section 9 for the deletion process and Section 12 for residual retention.
- Location. The Services do not currently request precise device location. If we add location-based features, we will request your permission before accessing it.
State-Specific Privacy Rights
This Section provides additional rights for residents of certain U.S. states.
8.1 Comprehensive state privacy laws
Residents of California, Colorado, Connecticut, Delaware, Indiana, Iowa, Kentucky, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Rhode Island, Tennessee, Texas, Utah, and Virginia (and any other U.S. state that adopts a similar comprehensive consumer privacy law) have the following rights, subject to verification and the exceptions allowed by their state's law:
- Right to know / access the categories and specific pieces of personal information we have collected, the sources, the business or commercial purposes, and the categories of third parties with whom we share it.
- Right to correct inaccurate personal information.
- Right to delete personal information we have collected, subject to legal exceptions.
- Right to portability — to receive a copy in a portable format.
- Right to opt out of "sales" or "sharing" of personal information for cross-context behavioral advertising. We do not sell or share personal information for cross-context behavioral advertising; if that ever changes, we will update this Privacy Policy and provide an opt-out.
- Right to limit use of sensitive personal information. We use sensitive personal information (such as voice audio) only for the purposes described in this Privacy Policy and not for inferences about you.
- Right to non-discrimination for exercising these rights.
To exercise these rights, contact us at hello@bleachernotes.com or 414-308-3307. We will verify your identity using information already associated with your account before responding. You may use an authorized agent if your state allows it; we may require the agent to provide proof of authorization and may require you to verify your identity directly.
If we deny a request in whole or in part, you may appeal by replying to our denial. If you are not satisfied with the appeal outcome, you may contact your state's Attorney General.
Opt-out preference signals (Global Privacy Control). Some browsers and extensions transmit an opt-out preference signal such as the Global Privacy Control ("GPC"). Where required by applicable law, we treat a GPC signal received on bleachernotes.com as a request to opt out of any "sale" or "sharing" of personal information for that browser. Because we do not sell or share personal information for cross-context behavioral advertising, a GPC signal does not change what we collect today, but we will honor it if our practices ever change.
8.2 California-specific notices
California residents have the rights described in Section 8.1 under the California Consumer Privacy Act ("CCPA") as amended by the California Privacy Rights Act ("CPRA"). In the past 12 months, we have collected the categories of personal information described in Section 3 for the business purposes described in Section 5 and have disclosed those categories to the categories of recipients described in Section 6. We do not sell personal information and do not "share" personal information for cross-context behavioral advertising as those terms are defined under the CCPA.
California "Shine the Light" (Civ. Code §1798.83). California residents may request information about disclosures of personal information to third parties for those third parties' direct marketing purposes. We do not make such disclosures.
California minors. Users under 18 who have posted content to the Services and would like it removed may contact us at hello@bleachernotes.com.
8.3 Nevada
Nevada residents may opt out of any future "sale" of covered information under NRS Chapter 603A by contacting hello@bleachernotes.com. We do not currently sell covered information.
How to Update or Delete Your Information
- Update. You can edit most of your profile information directly in the app, or contact us at hello@bleachernotes.com.
- Delete. You can delete your account at any time by using the in-app account deletion option (when available) or by emailing hello@bleachernotes.com. When you delete your account, we will delete or de-identify your personal information within a reasonable period, except information we are required or permitted to retain as described in Section 12. If you are a Coach and you delete your account while you are the sole administrator of a Team, we will offer the Team an opportunity to designate a new administrator before the Team and its data are deleted.
- Player removal. A Parent who wants a Player removed can ask the Coach who manages the Team, or can contact us directly.
We may decline requests that are unreasonably repetitive, that would compromise another person's privacy or rights, that are impossible to honor for technical reasons, or that the law does not require us to honor.
Push Notifications and Email Communications
The Services may send push notifications (for example, when a game is starting or when a Coach has invited you to a Team) and transactional emails. By creating an account and opting in to push notifications at the system prompt, you consent to receive these communications. You may disable push notifications in your device settings or unsubscribe from non-essential email at any time.
Links to Other Websites and Services
The Services may contain links to third-party websites and services (for example, app store listings, support documentation, or social platforms). Those sites and services are governed by their own privacy policies. We are not responsible for the content or privacy practices of any site or service we do not operate.
Security and Retention
We use commercially reasonable administrative, technical, and physical safeguards designed to protect personal information against loss, theft, misuse, unauthorized access, disclosure, alteration, and destruction. Examples include:
- transport encryption (HTTPS / TLS) for data in transit between your device and our servers and sub-processors;
- access controls on our cloud infrastructure;
- least-privilege Firestore security rules that limit reads and writes to participants of a Team or Game;
- password hashing and federated identity (Apple, Google) for account authentication;
- contractual data protection terms with our sub-processors.
No method of transmission or storage is 100% secure. If a security incident materially affects your personal information, we will notify you as required by applicable law.
Retention. We keep personal information for as long as necessary to operate the Services and to comply with our legal obligations. Specifically:
- Account information is retained for the life of the account and for a reasonable period after account deletion for backup, dispute resolution, and legal compliance.
- Team, roster, and game data is retained while the Team is active. When a Team is deleted by its Coach or becomes inactive for an extended period, we may delete or de-identify the data after a notice period.
- Voice audio clips are retained for a limited period (typically up to 30 days, and not longer than the end of the current season) to allow Coaches and Parents to correct scoring, and are then deleted from primary systems. Backups are deleted on our normal backup rotation schedule. To the extent these clips are treated as biometric information under applicable law (see Section 3.5), this schedule serves as our written retention-and-destruction policy for that information: we destroy the clips when the scorekeeping purpose for which they were collected is satisfied, and no later than the period stated here.
- Transcripts and structured plays are retained as part of the Team's game record for as long as the Team retains the game.
- Billing records are retained for as long as required by tax and accounting law.
International Data Transfers
Bleacher Notes is operated from the United States. Our infrastructure providers and sub-processors are located primarily in the United States, and personal information will be processed in the United States. If you access the Services from outside the United States, your information will be transferred to, stored, and processed in the United States, where data protection laws may differ from those in your country. We do not currently market the Services outside the United States.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will revise the "Last Updated" date above and, if the changes are material, we will provide additional notice — for example, by sending an email to the address on file or by posting a notice in the app. Your continued use of the Services after a revised Privacy Policy takes effect constitutes your acceptance of the updated Policy.
Contacting Us
If you have questions or concerns about this Privacy Policy or our privacy practices, please contact us:
Berkeley Blvd., LLC
Attn: Bleacher Notes Privacy
400 E. Lexington Blvd.
Whitefish Bay, WI 53217
United States
Email: hello@bleachernotes.com
Phone: 414-308-3307